The “What’s up brother?” trend on TikTok has become a viral sensation, captivating users with its catchy phrase and creative challenges. Originating from Twitch streamer Sketch’s iconic catchphrase, this trend gained momentum when TikToker Don Vincent introduced it to a wider audience.
This craze involves participants—mostly female viewers—walking up to their boyfriends and asking, “What’s up, brother?” with one finger raised. The boyfriends frequently imitate Sketch’s mannerisms and hilariously repeat the catchphrase in the next videos, which are hilarious.
The NFL has taken notice of the trend, demonstrating Sketch’s importance and reach, as its popularity has spread beyond TikTok. The “What’s up brother?” trend has generated interest and engagement on the site due to its humorous and captivating character, enabling users to express their creativity and humor in original ways.
This fad is a great example of how a single, catchy word can bring people together and inspire them to join in on the fun by sharing their own interpretations. The “What’s up brother?” trend on TikTok is a fun and engaging activity for everyone involved, regardless if your interest in Sketch or just seeking for something lighter to participate in.